This week at AWE 2024, Sony Electronics introduced new 3D visualization tools that enable users to view and interact with XR content without smart glasses through the ELF-SR2 (27-inch) and ELF-SR1 (15.6-inch) augmented reality displays inches) enable professional RT3D workflows and considerations.
Thanks to the new display technology, users can avoid invasive VR headsets, promoting longer periods of using XR content without the perceived hindrances of hardware.
Users can now collaborate on RT3D workflows using Sony’s enhanced display solution, which includes content creation, design and visualization capabilities.
In addition, Sony combines its new spatial displays with the echo3D service, enabling the user experience with a 3D digital asset management platform with dedicated social applications.
echo3D integration provides professional users with a secure way to manage, store, control, optimize and share 3D content. For example, echo3D integration can help users import 3D assets seamlessly and be ready for a variety of workflows, including storage, delivery and analysis.
Sony Electronics will showcase the system on the show floor at AWE 2024, ready to show how the XR goes beyond headphones.
More than just headphones
The XR market isn’t just headphones; End devices that leverage spatial data include smartphones, computer monitors, automated cars, and robotics—any form of hardware that translates XR spatial data into an end-user experience or solution.
Sony clearly understands this with its latest product. XR and spatial computing are reaching greater heights than just headphones, and Sony isn’t the only firm on this path.
NVIDIA has particularly experienced massive success in applying spatial computing technology to other sectors.
At the NVIDIA GTC keynote, CEO Jensen Huang discussed some of the company’s recent advances, such as genAI and robotics tools. He also highlighted the efforts of NVIDIA partners in promoting XR/space computing solutions in the workplace through the use of the NVIDIA Omniverse platform. Partners such as Siemens, Microsoft, AWS, Wistron and others were present at the event.
NVIDIA is enhancing the Omniverse platform for its industry partners by providing cloud-based APIs that enable customers to leverage digital twin workflows. Huang mentioned that “everything produced will have digital twins”. Omniverse is the operating system for creating and managing physically realistic digital twins that customers can use for design processes, automation workflows and predictive weather solutions.
The market is proving that XR has increasing value for enterprises through digital twins, simulations and 3D monitors. In the future, businesses may be able to tap into the potential of XR without the usual headset barriers of entry.
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